2 May 2012
In an effort to produce better and more relevant search results Google and other search engines continually update their systems and make changes to the algorithms which power their results. Find out more about the latest Google updates Panda and Penguin and what the changes mean for internet marketing and SEO...
14 March 2012
Facebook Pages for businesses are changing to accommodate the new Facebook Timeline. Businesses need to review their Pages on a case by case basis and assess what action is required to update their Pages within the new system.
5 March 2012
Google+ is a social networking platform launched by Google in 2011 with an estimated user base of nearly 100 million people worldwide. This article provides an introduction to Google+ and examines some of the benefits for businesses.
19 January 2012
Growing your fan base on Facebook can be something of a challenge especially when you are first getting started. This article looks at some tried and tested strategies to kick-start your Facebook marketing by getting more people to Like your Facebook page.
12 December 2011
Google Places can help your business appear higher in the search engine rankings for key local search terms. Read our essential tips on optimising your Google Places page for maximum effect.
07 December 2011
Google Local was first introduced in 2004 and has gone through numerous changes to reach it's current incarnation as Google Places. This article looks at some of the key benefits of Google Places for local SEO and explains how businesses can take advantage of the service to promote their business on a range of highly targeted local search terms.
02 December 2011
Google recently released a short informational video highlighting some of the key developments in the evolution of the search engine over the last decade. With the pace of technological change moving at breakneck speed it's easy to forget what the search landscape looked like just a couple of years ago and how much has changed in such a short period of time.
15 November 2011
Facebook offers a range of widgets - or social plug-ins - for blog and website owners, providing various types of interaction between Facebook and your website. The Facebook Like button is the most widely used plug-in and has taken over from the Share button which has now been deprecated and retired from service.
02 November 2011
GoMo is a Google-led initiative designed to help businesses Go Mobile. The newly launched GoMo website provides a number of tools and resources to help businesses and webmasters make their websites more mobile friendly. Site visitors can see what their existing site looks like on a mobile device using the GoMoMeter and get recommendations for creating a more mobile friendly website.
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